Full time
London Stock Exchange Group
IND-Bangalore-A, RMZ Infinity
The Digital Media Buyer, as part of an in-house media team, is responsible for the execution of omnichannel programmatic media campaigns, utilizing multiple platforms. The campaigns are global in nature, with very targeted B2B audiences and KPIs, utilizing display, video, CTV, audio and native formats. Major Areas of Accountability: Set up and manage day-to-day campaign activity for all clients within platforms including campaign builds in various platforms, monitoring pacing/bidding, spend tracking, implementing pixels and creative trafficking across display, video, mobile, native, CTV/OTT, and audio Manage quality control of campaigns, implementing and adhering to a rigorous QA process. Ensure data collection is in place through use of tracking pixels, and collaborating with Analytics team Manage tracking of buying platform spend and budgets Troubleshoot campaign delivery and performance issues Participate in frequent communications with platform partners...